Fast-growing marketing and communication agency, Aquila East Africa, has been admitted into the Advertising Practitioners Association (APA), Kenya’s premium advertising industry association.
As a custodian of advertising in the country, APA not only enforces advertising standards through adherence to a code of conduct but also advocates for professionalism among its members. It also seeks to recognize the application of creative excellence in the way brands and businesses communicate.
This is the latest milestone for Aquila East Africa after they received a certification from Marketing Society of Kenya (MSK) in 2022.
The award-winning agency with 10+ years of experience in strategic brand development and marketing communications is now ready to battle for market share with other established agencies in the country.
But just like other certified agencies, Aquila East Africa had to undergo a rigorous criterion process set by APA. The criteria focus on financial operations, professional management and ethical operating standards.
And as a trusted partner for SMEs and leading global brands in Africa, Aquila East Africa Director Kester Shimonyo Muhanji feels the company which has been considered as a game changer is now well positioned to deliver tailored solutions that exceed expectations.
Apart from brand development and product launches, Shimonyo says the APA certification will help them create successful campaigns that meet the unique needs of their clients.
“Aquila East Africa is now a game changer not only in Kenya but in East Africa and soon the whole of Africa. This APA is a big achievement for us. As an MSK and APA-accredited advertising and marketing agency we want to make sure our clients look good and gain their audience’s attention while promoting their brands, products and services,” said Muhanji.
The agency provides a diverse range of marketing and communication solutions that encompass strategy development, creative, advertising, digital communication, public relations, experiential marketing, branding and production.
Consumer impact marketing and advertising remains a priority for the agency as they strive to make every campaign have a positive impact on the target audience in the digital era.
“We stay on the cutting edge of digitalization in marketing and advertising to ensure that our clients receive the latest and most effective marketing and advertising strategies,” said Muhanji.
