June Odongo is a native of Kenya, born and raised in Nairobi. She has worked as a product manager at EMC, a Massachusetts-based information technology company, where she handled product strategy and development for a sector of the company’s corporate products.
Career Progression
Odongo began her work as a software engineer after graduating from the University of Massachusetts in Lowell with a bachelor’s degree in computer science. She is also the creator of the ZOO Memorial Foundation and co-founder of ZOO Mobile Enterprises, both of which offer underprivileged Kenyan communities access to ICT resources. June is interested in starting a business.
Odongo’s difficult experience shifting residences in the United States left her wondering why no one had come up with a solution to the industry’s inefficiencies.
June and her business partner researched the market to start a company that would fill a void in the transportation sector. “Challenges in transportation acquisition, efficiency, and fraud” were found to be the most pressing issue. The software developers created a platform, Senga, that has the potential to transform the way Kenyan shippers and carriers do business.
Tech Talent and Innovation
Senga is a web-based application (Senga. co), with a mobile version in the works. The software connects people who need to transfer products with vehicles simply and efficiently, without the exploitation that comes with dealing with intermediaries.
“We consider technology as a means to an end, not as a solution in and of itself.” It’s all too easy to get caught up in the technology and lose sight of the real issue. We’re concentrating on the problems and their complexities, and fitting them into technology rather than the other way around. We devote a significant amount of effort to learning about our clients and the industries we serve. This is why Ms Odongo is hesitant to be considered merely an app.
“In the short term, this will be a strain for startups like ours,” June Odongo, Founder and CEO of Senga Technologies, told Techpoint Africa, “, particularly from a remuneration point of view given that we are not only competing with the multinational technology companies but are also doing so in an environment with different economic determinants from the US.”
Some businesses own trucks for product transportation but lack the capacity or technological capabilities to efficiently manage them. Senga steps in to relieve them of the burden of fleet management, allowing them to concentrate on their primary operations.
“We were persuaded to develop a software startup for the logistics industry, using contemporary sensors to prevent fraud and increase efficiency,” Ms Odongo explains.
To keep costs down, the company only registers trucks that are less than eight years old. Senga is still in its infancy, but Ms Odongo believes there are unlimited opportunities in the logistics area, the majority of which demand unique solutions.
Conclusion
African IT talent has been thrown into the limelight as the global fight for tech skills heats up. Who can blame Big Tech corporations for hurrying to capture a piece of the pie when record-breaking sums are being invested into startups on the continent?
Read more: https://www.businessdailyafrica.com/bd/corporate/shipping-logistics/duo-eases-cargo-owners-headache-by-linking-them-to-transporters–2129500
