When compared to chicken, raising turkeys earns Kenyan farmers three to four times more money in six months.
Patrick Mwangi, an entrepreneurial farmer from Muranga County, is rethinking agribusiness rules in poultry farming, renouncing the chicken preoccupation to focus on the more overlooked turkey.
Preliminary Research
Mwangi, like any prudent farmer, first focused his time on turkey farming research, which he largely did online and through field visits to farmers who previously had turkeys.
“I wanted to be sure in what I was investing in, and the only way to do so was to undertake thorough background checks to identify their health concerns, feeding regimen, and even market for its products like as eggs and meat,” Mwangi explained.
Initiation of the Project
He launched the enormous project, commencing with the construction of the edifice, after ensuring himself that the endeavour would be lucrative.
The initial cost included the housing building, which was largely made of wood and sturdy metal on the sides, with conventional iron sheets on the roof.
Mwangi also fenced up about half an acre to provide the primarily free-roaming birds space to roam. The total cost of the construction and fence was around KES 25000. He started with seven mature turkeys, six females and one male.
Returns on Investment
Mwangi’s farm presently has about 18 birds. According to him, there is a huge market demand for turkeys and their eggs, but they are still underfed.
I’ve sold over ten turkeys since I started, with some mature male birds fetching more than KES 9000, especially around the Christmas season.
While the bird is not a consistent layer, Mwangi discovered that one bird may lay four eggs each week on average. He raises the chicks in an incubator and sells them for KES 500 each day.
Mwangi was destined to succeed, and now, nine months later, he smiles back at his achievements.
Advice for New Farmers
He invites more serious farmers who want to reap the benefits of agribusiness to invest in this noble company since, in villages, many farmers participate in income-generating agribusiness operations for the sake of doing so without a clear understanding of the business model and how to profit from it.
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